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Warner Bros has got the driver's license to souvenirs with Euro-2012 symbolics

12:48 PM All rights to manufacturing of souvenirs with the Euro-2012 logo were received by the American company Warner Bros. It also will define, who exactly will produce souvenirs for this tournament.

The decision to give the rights to souvenir production of the European championship to Americans is taken by UEFA. In 2004 and 2008 U.S. titans of advertizing of also were engaged into this business. The director of organizing committee of Euro-2012 in Ukraine Markijan Lubkivsky has informed on it:

"Warner Bros. Has received from UEFA exclusive rights to manufacturing of production with championship symbolics. In the near future Warner Bros. will sign corresponding contracts with local or national manufacturers of souvenir production".

For now the overseas company decide who will manufacture souvenirs, local firms have already shown high interest to competition.

"Their selection will occur on tender conditions. The companies should have the wide network of sale to convince Warner Bros. in ability to distribute effectively souvenir production in Ukraine", - has told Lubkivsky.

Let's remind, experts of Warner Bros have developed talismans of Euro-2012 Slavek and Slavko.



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